Not that long ago, college environmental events were as dull as a U.N. General Assembly session. Thankfully, somebody figured out that you can draw more people with a bit of fun. Like the "Sustainability Smackdown" taking place at Washington State University today.
Yes, there will still be lectures and presentations, but the three student groups sponsoring the event--the local Roots and Shoots chapter, the WSU Sustainability Club and the WSU Environmental Science Club--also want to see some fresh thinking on sustainability from students who might not have thought about it before.
There will be potentially be some green in it for the winners, and I don't just mean the plant kind. Smackdown attendees will vote to award $1,000 to the student group with the best sustainability idea. And students may also get a chance to participate in challenge issued by KEEN, the outdoor performance footwear and gear maker. It plans to award $150,000 in prizes to the best ideas or projects that support sustainability. The winners will be announced at the KEEN's Hybrid.STAND Festival in its home base of Portland, Ore., in June 2008.
Roots and Shoots, by the way, is a global environmental and humanitarian education program that was inspired by the work of primatologist Jane Goodall. More on its work later.
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